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Buyers want to connect with sales during the consideration stage

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Preferred content channels in the buyer's journey

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The sales disconnect continued

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The sales disconnect in the first sales call

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Sales thinks they're giving a good experience to buyers

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Preferred content formats in the buyer's journey

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Sales has trouble establishing urgency and connecting

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How to improve the sales experience, according to buyers

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Customer service and marketing content generate the most trust

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Sales sees that power has shifted to buyers

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What buyers want to talk about in the first sales call

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Sales description word cloud

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What are your company's top sales priorities 2014-2015

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Closed loop marketing

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Unifed sales funnel

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The sources of information people rely on to make decisions

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What sales reps consider when looking for a new job

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Hiring plans for inside and field sales teams

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Biggest CRM challenge cited by individual contributors

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Biggest CRM challenges cited by managers or senior managers

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