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European consumers trust transparency

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European consumers will unsubscribe

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What European consumers expect

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The impact of the GDPR

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The expected consequences of the GDPR

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Companies are acting on the GDPR

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Consumers will act on the GDPR

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SSL matters to consumers

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Memorable branded content

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Content preferences by age

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For brands, video content is preferred

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People want more video content

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Content that people pay attention to

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Google and Facebook lead for content

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