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European consumers trust transparency
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European consumers will unsubscribe
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What European consumers expect
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The impact of the GDPR
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The expected consequences of the GDPR
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Companies are acting on the GDPR
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Consumers will act on the GDPR
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People aren't going to stop using platforms as a result of the ads controversy
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Consumers trust platforms less due to the ads scandal
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Consumers want platforms to vet ads
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Consumers are not satisfied with how platforms have responded to the ads scandal
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Ads are viewed with distrust in wake of the Russian ads scandal
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SSL matters to consumers
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Brand engagement by age
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Memorable branded content
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Content preferences by age
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For brands, video content is preferred
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People want more video content
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Content that people pay attention to
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Google and Facebook lead for content
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